Digital signage cube entices performing arts patrons

One of Philadelphia's busiest street corners now features a Barco C11 LED signage cube, advertising the Kimmel Center's performing arts programs and events to thousands of patrons and visitors to the city center.  Debuted in April to promote the Philadelphia International Festival of the Arts (PIFA)'s outstanding slate of music, dance and theatrical shows during April, the display now features the Center's thrills roster of events, live concert feeds, visitor information and more. 

One of Philadelphia's busiest street corners now features a Barco C11 LED signage cube, advertising the Kimmel Center's performing arts programs and events to thousands of patrons and visitors to the city center.  Debuted in April to promote the Philadelphia International Festival of the Arts (PIFA)'s outstanding slate of music, dance and theatrical shows during April, the display features the Center's thrilling roster of events, live concert feeds, visitor information and more. 

Combining dazzling, high resolution LED with variable sound, the "cube" offers visitors a glimpse into the diverse programs at the Kimmel Center, highlighting the artistic merit of the resident companies and boosting the vitality of the venue.  In less than 100 days, the system was developed from concept to launch to ensure its completion prior to the festival’s start. Comprised of 72 C11 panels, the structure appears to float in the building’s alcove due to a reverse pyramid that masks the 10” pivot. Running on a cloud system, the cube can project five different sources including live video from inside the concert halls. Edwards Technologies, Inc. (ETI) worked closely with the Kimmel Center to design the optimum solution using Barco LiveDots LED.