Barco-supported initiative to introduce deprived Brazilian youngsters to the world of projection wins prestigious award

Immerse youngsters from poor Rio de Janeiro communities into the world of projection, thus giving them job opportunities to escape poverty: that is the objective of the ‘5 Views Technical Formation in Audivisual’ social inclusion project set up in Brazil. Barco has been supporting the 2011 edition by providing classes about digital cinema projection and supplying a Barco DP2K-20C digital cinema projector. The Projectionist Course has now received the ‘Creative Economy Award’ from the Brazilian Ministry of Culture.

 

Organized by Arcos Digital Filmes, the Course provides 124 young people from deprived barrios with the opportunity to follow 480 hours of courses on cinema, projection, audiovisual technologies, etc. Besides the training, they get food, uniforms and even a very small wage, as a way of motivating them to take the courses. The approach works. “From among the students who completed the course, 100% were absorbed by the professional market. We have students hired by exhibitor groups and by audiovisual solutions companies,” said General Coordinator Beto Moreira.

Barco participated in the 2011 edition with classes about digital cinema projection, taught by our training specialist Lucas Crantschaninov. In addition, we provided a DP2K-20C digital cinema projector and accessories so that the classes could use the film industry's best equipment and technology.

The project has received many important recognitions, culminating in the recent award from the Ministry of Culture, and films produced with the participation of students have been selected for prestigious film festivals. Barco is proud to participate in this great project and will surely lend support again for next year’s edition, around March 2013!