JPR Brazil 2014: highlighting how Barco technology is making a difference

in Healthcare

With more than 20,000 visitors, the 44th Jornada Paulista de Radiologia (JPR) in São Paulo, Brazil, has once more confirmed its status as the leading radiological and diagnostic imaging meeting in Latin America. Healthcare professionals who visited the Barco booth at the exhibition, from 1 to 4 May last, discovered how our market-leading medical display systems and our quality assurance solutions enhance clinical performance, workflow efficiency and productivity.


Better diagnoses and greater efficiency
Products on show at our booth included the Coronis Fusion 6MP diagnostic display system and the dual-head Nio Color 2MP, both featuring Barco’s patented Uniformity Luminance Technology for LED displays (ULT-LED), attuned to its high-bright LED backlight to render more DICOM ‘Just Noticeable Differences’ (JNDs). In addition, we showcased the world’s brightest medical display, the Mammo Tomosynthesis 5MP display system for digital mammography and breast tomosynthesis. Barco also launched the Eonis 24” Eonis clinical displays for consistent quality-controlled image review at the point of care. Barco also demonstrated how MediCal QAWeb can optimize the performance of every medical display across the hospital network, whilst saving time, resources and money.

High-level educational event
Each year, the Radiological and Diagnostic Imaging Society of São Paulo (SPR), which organizes the JPR congress, composes an excellent scientific program featuring experts from far beyond Brazil’s borders. The Society this year joined forces with RSNA, the Radiological Society of North America, for the joint planning of this year’s trade fair, thus highlighting their shared goal of advancing radiological science and education internationally. For Barco, this high-level congress is the ideal platform to reach leading radiologists from across Brazil, and to have the opportunity to educate them on how Barco’s products for radiologycan really make a difference when it comes to making accurate, high-quality diagnoses efficiently.

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