60 Barco projectors take center stage during 2013 Eurovision Song Contest in Malmö
Kortrijk, 7 May 2013 – Visualization expert Barco is excited to reveal the details of its impressive technical contribution to the upcoming Eurovision Song Contest (ESC), from 14 to 18 May next. As an official technical event partner, Barco will have no fewer than 60 projectors and three Encore systems at the Malmö Arena, provided by a key rental partner. A main role will be reserved for the award-winning HDQ-2K40 projector.
Barco has a long history as a technical partner to the Eurovision Song Contest. This year, however, its role in Europe’s largest annual live TV music event is bigger than ever. Eurovision 2013 will be an all-Barco show powered by a total of 60 Barco projectors and three Encore systems. A large number of the projectors used are from Barco’s latest high-brightness range: 28 HDQ-2K40 projectors, 13 of which will be blended and warped into a spectacular back wall - the main feature of the stage design. Content will be fed from Green Hippo servers, via a Barco Encore system contacting five video processors, Matrix PRO DVI 8 x8, Matrix PRO II SDI 3G and a large controller. Other destinations are also fed by additional video processors. The proprietary BarcoLink technology guarantees swift and rugged signal distribution between the projectors and image processors, thus enabling a much easier set-up and cost savings.
The brightest star of Eurovision
With 28 HDQ-2K40 projectors being used, the ESC 2013 will be the largest show with HDQs to date. The brightness and color depth of Barco’s flagship product, which recently received the LiveDesign award of ‘Best Projection Product of 2012–2013’, exceed the expectations of everyone involved in the ESC production. "I have worked with many different Barco products over the years, resulting in a strong relationship and trust in their products,” explains lighting designer Fredrik Jönsson. “However, this new beast, the HDQ-2K40 projector, is by far the brightest projection instrument I have ever seen. I’m particularly impressed by the perfectly stable 7kW Xenon lighting source inside.”
Video designer Mikki Kunttu calls the HDQ ‘the brightest star of Eurovision’: “It is changing the idea of how bright projection can be in a show situation. Usually it is hard to get the projected image appear brighter on stage with all the lighting going on so we used to dim the lights for video. Now it's the opposite. With the HDQ-2K40 it takes guts to go 100% and in open white; we will surely wipe the others off the stage.”
Output equals that of a moving light
“I'm very happy to have Barco back onboard as a technical event supplier. We've done many spectacular and crazy things together in the past, and we are up for it again. I am also amazingly thrilled over the fact that we now have a projector that can compete in output with a moving light. It has been needed and sought for, for many years,” adds Ola Melzig, Technical Director of the 2013 Eurovision Song Contest.
Always a first
“Every year, the ESC stuns the world with a fantastic visual show,” concludes Reggy Mortier, Director Market Development at Barco. “It’s a great opportunity for Barco to showcase our innovative video and projection solutions to an immense audience. There have even been shows where the ESC premiered the use of some of our products, like in 2007 with our MiTRIX LED screen. This year, our HDQ-2K40 projector will be the star. We’re so much looking forward to the show.”
A sneak peek @ PLASA Focus
Before the rehearsals and semi-finals kick off, industry professionals are invited to take a look behind the scenes of ESC and meet with the technology suppliers during PLASA Focus, this 7 and 8 May. Visitors to the Barco booth will see the amazing 3D warp from the Eurovision backdrop rendered on a smaller scale model. In addition, Barco's Abbe Westerlundh will give a presentation entitled 'Breaking the Rules: The Barco Eurovision Solution' during the PLASA seminar part. Westerlundh is Barco’s Technical Director for the ESC, working closely together with project manager Lotta Schieffer.
About the Eurovision Song Contest
Since 1956, the Eurovision Song Contest has been Europe's favorite TV show. After more than five decades featuring some 1,100 songs, the contest has become a modern classic, strongly embedded into Europe's collective mind. The competition has been/(is) broadcast throughout Europe, but also in Australia, Canada, Egypt, Hong Kong, India, Jordan, Korea, New Zealand and the United States, even though these countries do not participate. Without interruption, the Eurovision Song Contest has been broadcast every year since 1956, which makes it one of the longest-running television programs in the world.
Barco, a global technology company, designs and develops visualization products for a variety of selected professional markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and Asia Pacific. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with about 3,900 employees worldwide. Barco posted sales of 1.156 billion euros in 2012.
© Copyright 2013 by Barco
For more information, please contact
Press & PR contact EMEA & LATAM
+32 56 36 81 66
Corporate Marketing Director, North America
Press & PR contact Greater China
+86 10 5650 2288