BARCO Enters Stategic Partnership with Three Leading Rental and Staging Companies

"We are excited to have entered into this strategic agreement with three of the leading rental and staging dealers in the country", said Jerry Dixon, National Sales Manager for BARCO Projection Systems America, "We are confident that this partnership will benefit the entire rental and staging market across country, and will open the door to others who would like to work with our powerful ELM Series projectors."



Alford Media is a nationally recognized staging company providing video, audio, lighting, and show coordination services for high-end corporate staging events. The company was founded in Dallas, Texas in 1989 and specialized in development of innovative multimedia presentations. Today, Dallas-based Alford Media also operates branch offices in Atlanta, GA and Irvine, CA. "We are very excited about this partnership and the opportunity to offer the ELM R12 to our client base", said Steve Alford, President of Alford Media, "We believe this sale will benefit all parties involved, especially our customers."



Hi-Tech Rentals was founded in Atlanta in 1988. Initially, the company rented audiovisual equipment for the local tradeshow market. Today, Hi-Tech Rentals specializes in providing high quality, fully integrated audiovisual services, as well as full-scale computer rentals for: corporate meetings, conventions, event staging, trade show exhibits, computer networking, and corporate events to customers nationwide. "We purchased BARCO’s ELM Series projectors because of their exceptionally high light output, and the fact that they were built to handle the rigorous demands of the staging market", said Stewart Leckie, Hi-Tech Rentals’ Director of Sales and Marketing, "These projectors are extremely rugged and yet they are designed for easy handling."



Since 1982, the Proline name has represented quality, value, and integrity in the audio-visual industry. By combining state-of-the-art video, audio, and multimedia presentation equipment with technical expertise, Proline has been successful in staging corporate events and supporting the hotel and convention markets. "Our clients will benefit from the high resolution capabilities and brightness of the ELM R12," said Paul Peck, President of Proline Audio Visual Rentals, Inc "Our partnership with BARCO is a great opportunity to expand our ability to service our clients and support cross-rental relationships."



BARCO’s ELM R12 projector combines exceptional light output (12,000 ANSI lumen) with very high resolution (1280 x 1024 pixels) to meet and exceed the needs of the most demanding rental and staging applications. A wide range of special features and accessories, such as the extremely rugged steel frame and innovative modular construction, make the ELM R12 well suited for the rental and staging market.



BARCO’s ELM Series projectors are based on an innovative "platform" concept that allows users to upgrade projector components as the technology evolves without the need of purchasing an entire new projector. The units are equipped with high resolution Digital Light Processing™ (DLP™) technology from Texas Instruments. BARCO introduced its ELM G10 and ELM R12 high performance DLP™ projectors in Orlando during the 1999 INFOCOMM International Trade Show. Their extreme brilliance, exceptional video performance and remarkable ease-of-use make BARCO's ELM Series projectors brilliant solutions for rental, staging, digital cinema, and other demanding large venue applications.



BARCO Background

The BARCO Group, headquartered in Kuurne, Belgium, operates six major lines of business: Projection Systems, Display Systems, Automation, Machine Vision, Graphics, and Communications. BARCO Projection Systems is an ISO 9001 registered world leader in developing and manufacturing large screen projection systems for a broad range of applications, from entertainment, presentations and training to process control and simulation. Its U.S. subsidiary, BARCO Projection Systems America, is based in Kennesaw, Georgia. BARCO is on the web at Barco

For more information, please contact

Inge Govaerts
Public Relations Manager
Barco - Media & Entertainment

Telephone +32 56 36 8052
inge.govaerts@barco.com