Barco supports Brazilian launch of Toyota Etios

In the autumn of 2012, Toyota launched its compact car called Etios on the Brazilian market. To introduce the new model, Asia’s biggest carmaker held several presentations at its local Brazilian facility in the city of Sorocaba.

To ensure an eye-catching presentation, Toyota teamed up with Barco distributor Ponto Mídia, who suggested installing six Barco FLM-HD20 projectors.

Barco's FLM-HD20 is an ultra-bright, full HD projector, and a perfect fit for large venues. To ensure a trouble-free presentation and seamless switching between images, Barco’s Encore Presentation Switcher was used. The result was a very bright projection that put the Etios in the spotlight – right where it belonged.