Les Quatre Temps shopping mall

Helping Unibail-Rodamco realize its Digital Dream

How can shopping malls compete with the growing presence of online shopping? Unibail-Rodamco, Europe’s leading commercial property group, is stepping up its game to ensure an exclusive shopping experience that cannot be found on the web. “Our ambition is to re-invent the customer experience and develop exceptional places where brands can connect with the visitors,” says Christophe Cuvillier, the group’s CEO and chairman.

Unibail-Rodamco’s ‘digital dream’ perfectly fits that commitment: by installing striking LED displays at its malls, the group wishes to enliven the shopping experience. The les Quatre Temps mall in Paris was the first to feature such an eye-catcher. Comprising 1,527 C7 LED tiles, it is the biggest indoor high-resolution LED display in Europe to date.

Read the full story.

About this project

Application
Date 25 November 2013
Location Paris, France
Press release

20 September 2013

Barco LiveDots helps Unibail-Rodamco realize its digital dream

Products
Downloads
Partner movingdesign France, GIGLAM
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