Barco Provides Dazzling LED Displays for Quiksilver Store Front in New York’s Times Square
Logan, UT – April 8, 2003 – Barco Media is pleased to announce that it has provided state-of-the-art display technology to the new Quiksilver Boardriders Club store in Times Square , located on the corner of 42nd Street and 7th Avenue in New York City. Quiksilver designs and manufactures a diverse line of products for young men and women catering to the surf, skate and snowboard riding lifestyle. Quiksilver brands offer a range of products including clothing, swimwear, accessories, eyewear and wetsuits.
Barco installed three of its DLite 10 LED displays above the entrance to the store. Each display measures 5’ 11” high by 13’ 3” wide and are used to show surf, skate, and snow video. All three displays are controlled by BARCO's Signam!cs content management system, which allows Quiksilver to schedule the right message at the right time. “The installation of our total display solution in this highly visible Times Square location is of paramount importance to BARCO, “ stated Dave Belding, Market Business Manager, Barco Media, ” We are very pleased to be working with a company who’s brand is recognized world-wide as cutting-edge.”
Barco DLite
The DLite range leads the way in the outdoor visual application market. The Barco DLite LED display offers unmatched picture quality, unlimited scalability, perfectly uniform and seamless images, and unsurpassed reliability. Three versions of the DLite are currently available: DLite 7, DLite 10 and DLite 14.
About Barco Media
Barco Media, LLC, headquartered in Logan, UT, offers turnkey imaging solutions to its markets. Barco’s LED display and projection solutions can be seen at the world’s leading motor shows, on stage with some of the world’s biggest stars and on buildings and in lobbies of some of the world’s foremost companies. The division has provided LED visual solutions to many high-profile clients, such as Clear Channel International, Merrill Lynch, Dresdner Bank, BMW, Toyota, Porsche, Daimler Chrysler, U2, Paul McCartney, Madonna, Bon Jovi and many others. The company’s LED display solutions have also been chosen to grace Reliant Park Stadium (USA) that will host the 2004 Superbowl, as well as the stadiums of FC Porto (Portugal) and FC Geneve (Switzerland), which will host the 2004 and 2008 European Soccer Championships respectively.
About Quiksilver
Quiksilver designs, produces and distributes clothing, accessories and related products for young-minded people and develops brands that represent a casual lifestyle-driven from a boardriding heritage. Quiksilver’s authenticity is evident in its innovative products, events and retail environments across the globe. Quiksilver’s primary focus is apparel for young men and young women under the Quiksilver, Roxy, Raisins, and Radio Fiji labels. Quiksilver also manufactures apparel for boys (Quiksilver Boys and Hawk Clothing), girls (Roxy Girl, Teenie Wahine and Raisins Girls), men (Quiksilveredition and Fidra) and women (Leilani swimwear), as well as snowboards, snowboard boots and bindings under the Lib Technologies, Gnu, Supernatural Mfg. and Bent Metal labels. Quiksilver’s products are sold throughout the world, primarily in surf shops and specialty stores that provide an authentic retail experience for our customers.
About Barco
Barco, an international company with US sales headquarters in Atlanta, GA, is active in three key areas of imaging technology. Barco designs and develops solutions for large screen visualization, display solutions for life-critical applications, and systems for visual inspection. Barco has a network of subsidiaries, distributors and agents in almost 100 countries. Barco is quoted on Brussels/Euronext, is a BEL 20 and a Next 150 company, and is a member of the Dow Jones Sustainability Indexes.
# # #
For more information, please visit:
www.media.barco.com
www.quiksilver.com/
