Barco’s innovative three-screen, panoramic movie format continues to attract movie producers, with Posse Films the latest to sign on for a project. “Racer’s Heart,” a story based on NASCAR Hall of Fame member Bobby Allison, is slated as the first film under the new partnership.
Posse Films, which controls the rights to several historically significant and uplifting true stories, will leverage the Barco Escape technology to give viewers an immersive experience inside NASCAR racing not available on a single screen.
“We want our audience to feel as if they are in the race car going over 200+ miles per hour with Bobby,” says Travis Cloyd, President of Posse Films. “We are excited to utilize this game changing technology to create captivating experiences that truly envelop our audiences.”
Posse Films joins a growing group of filmmakers committed to developing for Barco Escape. Barco recently announced Jerry Bruckheimer Films signed on to bring multiple projects to the format, with Bruckheimer joining the Barco Escape board.