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When launching a brand-new product or opening a state-of-the-art flagship store brands want to do something different to create buzz. Wowing audiences with a gigantic visual spectacular as part of a multi-faceted, cross-channel campaign is a great tool to increase engagement. By creating a massive pixel mapping, an enormous video wall or another extraordinary visual spectacle, brands can connect with consumers. As this innovative form of advertising encourages sharing, this will not only lead to higher reach, it'll also increase brand engagement.
Next to conventional projection mapping, there are also other innovative pixel mapping applications that can be used in a store: dressing mannequins with virtual clothing, hosting a virtual, in-store fashion show, and even mapping customers with apparel options and accessories. The sky’s the limit – and Barco has a solution to make it happen!
Rugged lamp and laser phosphor projectors up to 75,000 lumens for large venues and events
Professional projectors for fixed installation
LED display systems
LCD Video walls
Professional grade, narrow-bezel LCD displays, designed for tiled video wall applications in small to medium-sized control rooms, ...
Presentation switchers and screen management
Video processing and presentation control systems
Real-time visual communications platform
Barco’s X2O platform is a powerful solution to improve communication channels. Including intuitive tools for content generation ...
IOSONO immersive sound systems for events and entertainment
Barco solutions help deliver a spectacular show at Adobe Summit EMEA