At a certain moment, every Barco product takes its embryonic shape from a couple of strokes on a pristine drawing board - the start of an intense process to find the right balance between form and function. We brought together four of Barco's design experts to hear their views on the very essence of good product design. Several famous quotations by renowned design gurus served as starting points.
The design experts that gave their view on good product design are: Annemie Van Elsen (Senior Mechanical Design Engineer), Bert Moors (Mechanical Designer), Leen Desmet (Mechanics Development Engineer) and Tom Dewaele (Design Expert).
The following famous quotations served as starting points:
- Design is not just what it looks like and feels like. Design is how it works. - Steve Jobs, co-founder and former CEO of Apple
- Simplicity is the ultimate sophistication. - Leonardo da Vinci, Renaissance polymath
- The details are not the details. They make the design. - Charles Eames, designer of architecture, furniture etc.