PVR Cinemas and Cinionic form long-term alliance to elevate cinema experience in India with Barco projection
Hong Kong, China – December 10, 2018 – PVR Cinemas, one of the largest and most premium film exhibition companies in India, today inked a long-term alliance with Cinionic, the Barco cinema joint venture. Elevating the cinematic experience in India, 150 screens at both new and existing PVR properties will be outfitted with Barco’s 2K, 4K and Flagship Laser projection within 12 to 18 months. The announcement was made at the CineAsia trade show being held at Hong Kong Convention & Exhibition Centre from December 10 to 13, 2018.
“Our industry is facing stiffer competition, so we need to offer unique entertainment experiences that are larger than life,” comments Mr. Gautam Dutta, CEO of PVR Cinemas. “The Barco cinema projectors deliver the excellent performance and high brightness necessary to power these top-notch movie showings at a very attractive TCO.”
“India has always been a cinema-centric country, where moviegoers can enjoy an exceptional night out in PVR’s premium theaters. We are thrilled to forge this strategic partnership with PVR and together deliver the best movie experiences to the audience.” comments Wim Buyens, CEO of Cinionic.
Cinionic, a Barco company, was founded in 2018 with a commitment to creating a new visual standard and moving the cinema industry forward. Cinionic’s future-ready enhanced services and technology solutions provide compelling cinema experiences. The company’s world-class technology portfolio includes award-winning laser projectors, HDR, integrated media servers, and premium cinema experiences, among other innovations.
With more than 100,000 projectors installed globally, Cinionic is trusted by more than 200 exhibitors to help capture audiences at multiple touchpoints in their cinema journey and keep them coming back for more.
Cinionic has offices in Belgium, United States, Mexico, Australia, and Hong Kong.
Visit www.cinionic.com or on Twitter, LinkedIn, Facebook or YouTube for more information.
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