Barco is a strong brand known for its technology leadership in digital visualization in three healthy markets: Healthcare, Enterprise and Entertainment. Building on sustainable advantages Barco has established global leadership positions in all of these markets. 

At Barco, our strategy acts as a guiding light: it defines how we play to win in our markets. To accelerate progress towards our vision, we redefined our strategic levers in 2022. Our renewed strategy now comprises three levers: 'Capture profitable and efficient growth', 'innovate for impact' and 'Go for sustainable impact'.

 

Visioneering a bright tomorrow

At Barco, we believe truly great engineering starts with a clear vision. A vision of a better, smarter, healthier world.

Through our visualization and collaboration technology, we accelerate the brightest minds in Healthcare, Enterprise, and Entertainment to create a bright tomorrow.

Why choose Barco?

  • Sizeable international tech company
  • Leadership position in selected markets
  • Large install base with strong customer loyalty
  • Solid financial results with opportunity for efficiency
  • Focused strategy to become a hardware + software + service company
  • Over € 200 million net cash position
  • Consistent dividend policy

Strategy & objectives

To accelerate progress towards our vision of a bright tomorrow, we have defined strong strategic levers to capture profitable and efficient growth, to innovate for impact, and to go for sustainable impact.

Learn more about Barco's strategy & objectives